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Are you looking to gain invaluable insights into your ideal customers and skyrocket your business growth? The Ask Method Deep Dive Survey is the key to unlocking those crucial details about your target audience, such as their buying motivations, objections, fears, desires, and demographic data. Armed with this information, you’ll be able to create effective ... Read more

Exploring the Future of AI-Driven Content Marketing for Niche Site Owners The world of content marketing is constantly evolving, and artificial intelligence may be the next big thing for niche site owners. AI-driven content marketing has the potential to streamline the process of content creation, improve audience targeting, and even personalize the user experience. However, ... Read more

My high school tennis coach also happened to be our chess master too. On one occasion while watching me play chess, he exclaimed, “Glen, chess is not like tennis, you’ve got to think before you move!”It was obviously his belief that chess offers a far more stimulating experience than simply whacking a tennis ball back ... Read more

The Ask Method is revolutionizing how we approach personalization and segmentation in SaaS development. By unlocking the potential of user data to shape optimal experiences, it’s empowering us to reach beyond traditional strategies. Dive into how the Ask Method is powering your SaaS and maximizing performance, and find out! 1. Introduction to the Ask Method: ... Read more

Do you work in the digital marketing field? Are you constantly looking for new ways to get ahead of digital trends and to make a difference in the social and digital spheres for your brand? Are you currently having difficulty breaking through with some of your creative campaigns that you thought would surely perform well? ... Read more

A marketer’s job is one filled with forecasts, data, spending on testing of products and building a brand image, among many other functions. In spite of all the time and financial resources thrown in, marketers do not always get it right – leaving them with unsuccessful product launches and vast amounts of money down the ... Read more

If there ever was a perfect time to take a leap into the e-commerce world, this would be it. With social distancing and various lockdowns restricting our movement, businesses that lack an online presence have taken a massive knock. And while the opportunity is huge, in and of itself, layering the Ask Method on top ... Read more

“These are unprecedented times,” politicians, social commentators and news anchors have said ad nauseum since the turn of the year. The impact of the Coronavirus, the global pandemic that has claimed lives and livelihoods, has demanded that we revisit the way we all interact with each other. Lockdown restrictions require us to socially distance ourselves, ... Read more

At a time where more people are using the internet every day, now is the time to implement the ASK Method, a method will help prospective clients cut through the noise to find you. At its simplest level, the ASK Method is “asking an audience” what their challenges are, or what their desired results are. We then ... Read more

Having an online presence does not only get your business more exposure. In fact, it has certainly become an essential part of its success. There are tons of benefits of going online, even if you run a traditional brick-and-mortar business. As we become more reliant on living our lives online, now is the best time ... Read more

SEO, Search Engine Optimization, is an essential digital marketing tool used to get your website to rank organically or naturally on all major search engines like Google, Bing, and Yahoo. It is vital to your business’ online success to ensure your website is optimized for search engines. Since you stand a better chance of having ... Read more

If you run your own business, no matter the product, service or size, it’s vital to reach as many new and potential customers as possible. This can often be the most trying part of growing your business. But if you equip yourself with some essential tools, reaching out will be less daunting. These tools will ... Read more

I just received an insightful email from Sid Sijbrandij of GitLab. We firmly believe GitLab has made the correct decision to pay attention to the needs and concerns of its loyal customer base. It seems like quite an obvious thing to do, i.e. to understand the needs and concerns of their key audience and do ... Read more

Simply put, gamification is the use of games to engage a potential client and motivate them to buy your product. These games usually have some kind of goal that ends in a reward. It sounds simple but it is a tool that can either make or break your marketing strategy. Whether or not you have ... Read more

For those of you who are familiar with The ASK Method, you would have realized that the most important element of any of the surveys or questionnaires the method uses is the client responses. However, not all data is equal. Some responses are more highly valued because they provide greater information. As the CEO of ... Read more

When the New Year roles in, many people try to implement their new year’s resolutions. As an entrepreneur, you may have set strategic goals for your business this year. Although you may start out with good intentions, you are at risk of falling into old habits, making the same mistakes and not setting the right ... Read more

Instead of being head over heels in love with your own product and service, a business should be in love with its clients. When your clients are your center-focus when making important business and marketing decisions, your clients will become your biggest fans, as they feel valued. When you value your customers, and provide value ... Read more

A live event can be a pretty scary concept, especially if you have never hosted one before. For those who have hosted live events before, you are always looking at how to improve your event. When you first start, your live event may be small and simple, but as you continue to host events, your ... Read more

An opt-in email list is a key asset for growing your business, as subscribers are inviting you to engage them with relevant and interesting content. This ultimately results in an improved customer relationship, more sales, and word-of-mouth growth. Every business, small or big, wants to have a growing, successful mailing list, because it is an ... Read more

Jeff Walker, creator of the Product Launch Formula and best selling author started his first internet business in the summer of 1996. From humble beginnings, he has gone onto sell tens of millions of dollars of products, and his students and clients have sold hundreds of millions of dollars of their products. Over the years, ... Read more

A buyer persona is a composite picture of the real people who buy, or might buy, products like the ones you market. This picture is based on what you’ve learned in direct interviews with real buyers. Adele Revella, founder and president of The Buyer Persona Institute, a firm that helps marketers interview buyers for insights ... Read more

A question that many business owners ask at some point is ‘How can we create appealing emails to get people to open them, and click on the link?’ Jeff Walker, creator of the Product Launch Formula and #1 New York Times Bestselling author, shares his tips from his experience on how to make appealing emails. ... Read more

A lot of people worry about how much content to give away and in giving away too much, lose out on people buying their product. Therefore, the question most business owners ask is “How much value should you be giving away?” According to Jeff Walker, creator of the Product Launch Formula®, if you are asking ... Read more

Before Adele Revella became the CEO of Buyer Persona Institute, she worked in a bank, and spent 5 years in sales. It was after these experiences that she found herself in marketing. Although she now sees herself as a marketer, her time in sales taught her a great deal and changed her perception on sales ... Read more

Your marketing strategy needs to target the right people, therefore it is important to understand the problems people think they will solve by using your product and what influences their decision-making. Qualitative research will identify and give you a detailed description on who your buyers are, i.e a buyer persona. Your personas then form the ... Read more

Have you ever wondered whether your buyer persona was correct and giving you information you can trust? Buyer personas can only do their job of providing insight into your buyers’ decisions and what influences them, if they reveal how buyers think about the buying decision you want to influence. According to Adele Revella, founder and ... Read more

Your business is on the precipice of launching a new product or service that the entire team has been working on for months. It is finally ready and everyone is excited to have their hard work released on the world. Having used the ASK Method or Jeff Walker’s Product Launch Formula to set up your ... Read more

The Survey Funnel Formula provides six steps you can use to transform your online presence. These six steps are a break down of one of the many ASK Method strategies that Fusion Results can implement in your business, which will put you ahead of your competition and increase sales. 6 Step Survey Funnel Formula 1. ... Read more

If you are new to the ASK Method, and although you have read up about how it works, you may still not be sure if its strategies are right for your business. If you are in doubt, take the time to answer these four questions about your business, and you will soon see that the ... Read more

The basic idea of the ASK Method is very simple. Instead of guessing what your clients want, actually go out and ask them. Asking your clients what they want can be tricky, as clients don’t normally know what they want, or what they are looking for. This is why we implement a series of surveys/ ... Read more