tactics

Better questions = more sales – the power of getting to know your avatar in a personal way

When marketing a product or service, a business owner needs to have a client avatar in mind, the perfect prospect that can help you understand your customers buying decisions and the influences that help decide them. Ryan Levesque, creator and author of the ASK Method, has been met with resistance in the past when he … Read more

Advice from Ryan Levesque: The power in niching down and choosing a specialty

Ryan Levesque, author and creator of the ASK Method, was not always the marketing expert with a million dollar company that he is now. After he left his job at a large corporation, he struggled to get his own ‘weird niche’ businesses up and running. However, the lessons he learnt through his struggles became part … Read more

4 steps to creating a personalized segmented campaign with the ASK Method

No matter your business or what market you are in, the ASK Method is designed to take your marketing approach to the next level by knowing what your customers what to buy, even before they do! Ryan Levesque, creator of the ASK Method, shares more on how to create personalized segmented marketing campaigns through four … Read more

Micro-commitments equal macro-results: The power of the ASK Method for everyday business

Ryan Levesque, creator of the ASK method, became interested in consumer psychology after he studied neuroscience at Brown University. Under the guidance of Dr. Robert Mauer, he became fascinated by the psychology of fear and how asking individuals for personal details can be perceived as a threat. Translating this into consumer psychology would mean that … Read more