market research

What is Gamification?

Gamification can increase customer engagement with market research.

Simply put, gamification is the use of games to engage a potential client and motivate them to buy your product. These games usually have some kind of goal that ends in a reward. It sounds simple but it is a tool that can either make or break your marketing strategy. Whether or not you have … Read more

The 4 Biggest Questions You Should Be ASKing About Your Business

An image of illuminated question marks.

If you are new to the ASK Method, and although you have read up about how it works, you may still not be sure if its strategies are right for your business. If you are in doubt, take the time to answer these four questions about your business, and you will soon see that the … Read more

How the ASK Method Changes the Way You Do Market Research

An example of market research.

Marketing is one of the biggest challenges for any business, as it is so important for your brand to market itself correctly and efficiently to turn a profit. If you are just starting out with your business, you may not have much knowledge or experience on how to go about your market research. However, it … Read more